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30 Social Networking: Questions to Ask Any Organization

This last year has been a powerful growth year for Networlding as we have formed and built what we call the NPA or Networlding Partner Alliance. The alliance is made up of a wide variety of thought leaders in social networkng, new media and all things Web 2 and 3.0. Following is a list of what we hope are effective questions to help you and your organization think about your current needs in this rapidly evolving area.

By looking through these questions you will start to see that social networking ripples through the organization out to your clients or customers and back through to your employees, both current and past. Getting your arms around the networked model of social networking is even more difficult when you realize that it does not just reside in the domain of marketing but, rather, in many areas throughout any organization.

Read through the questions and let us know if you have others you think are noteworthy or any of those below you think are particularly compelling.

Large Businesses & Enterprises

* How does an enterprise address the issues of poor performance and high costs as a result of the “silo” effect of the organizational structure?
* How do I lower costs while improving efficiency and productivity?
* How can I increase sales given current stressed economic conditions?
* Is there a way to cost-effectively increase knowledge sharing throughout my firm?
* How do we leverage the younger generation of workers’ new skills as a result of social networking and media technologies?
* Is there a way to increase the returns from all the sales contacts I’ve made over the years?
* Are there ways of increasing my sales revenues through former employees who left on good terms with my company?
* How can I retool my staff to learn new competitive competencies that help to differentiate my firm?
* How can I increase talent retention while attracting the best and brightest new employees?
* How can I increase the flexibility of my firm to capitalize on innovative opportunities?
* How do I increase innovation in my company?
* Are there new communication strategies as a result of new technologies that I should consider adopting for my firm?
* How can I improve the quality of my enterprise leadership and increase its sustainability?
* How can my company capitalize on the millions of people who now use the internet and join online social networks?

Small & Medium Sized Businesses

* How can I increase sales given current stressed economic conditions?
* How can I retool my staff to learn new competitive competencies that help to differentiate my firm?
* How can I capitalize on the millions of people who now use the internet and join online social networks?
* How can I improve the quality of leadership and increase sustainability for leadership development?
* How do I increase innovation in my company?
* Is there a way to increase the returns from all the sales contacts I’ve made over the years?
* Are there new communication strategies as a result of new technologies that I should consider adopting for my firm?

Non-Profits & Gov’t Agencies

* How can I capitalize on the millions of people who now use the internet and join online social networks?
* How can I improve the quality of leadership and increase sustainability for leadership development?
* How do I increase innovation in my organization?
* How do I increase community involvement in my programs?
* How do I increase innovation in my organization?

Leaders & Entrepreneurs

* Is there a way to increase the returns from all the sales contacts I’ve made over the years?
* How can I capitalize on the millions of people who now use the internet and join online social networks?
* How can I improve the quality of leadership and increase sustainability for leadership development?

Melissa G Wilson

Melissa has been a leader in the book writing, publishing and marketing arena for the past two decades. To date, she has helped more than 100 thought leaders write, publish and market their books. Her clients include executives such as Dan Weinfurter a seven-time Inc 500 winner and Orlando Ashford, President of Holland Cruise Lines.

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