Amazon KDP's algorithm automatically indexes the title, subtitle, author name, and description. Repeating those on the backend is a complete waste of space. You are also wise to target adjacent concepts that relevant professionals (lawyers, ADs, journalists) or highly engaged…
Setting up an IngramSpark account is a bit more involved than a typical social media profile because you’re essentially creating a small business entity. Here is a comprehensive checklist to get you from "Create Account" to "Ready to Upload." Phase…
The reason for this discrepancy is that IngramSpark is a wholesale distributor serving the entire global book market, while Amazon KDP is a retail-focused platform optimized for its own proprietary shopping algorithm. Two Systems, Different Goals The two platforms use…
The publishing industry is undergoing a seismic shift. For years, the traditional path to becoming an author relied on a gatekept system that often prioritized transactional success over genuine impact. But if you want to write a "make-a-difference" book—a true…
When it comes to getting books into physical stores, libraries, and non-Amazon online retailers, Ingram has a much broader, more widely accepted distribution channel than Amazon. Here is exactly how the two compare and why your author's book is showing…