skip to Main Content

Step 6: Why You Need a Bio

Anne Reuss works in Social Media Strategy & Implementation at Networlding and also is a guest blogger.

That good ol’ bio. Have you written or updated yours?

If you’re like me, I kept finding excuses to do other work to avoid writing my own bio and to make slurpee runs (but I can justify that- the cost goes to arctic homes for polar bears).

But I have a landing page coming up and I need to incorporate one; plus I had a bio request by Purple Communications who I guest blog for.  I had to glorify myself the best way possible but you and I know it’s not always easy. So what did I do? I fretted on Twitter, and a friend saw and said “connect with @DustiArab – she’s great at bios” I thanked for the introduction, nosed around in her website (really, she is killer) & let her know I was glad to be in her twitter presence, truly, but I had to turn this in the next day.

And the unexpected happened: She sent me a Direct Message, “Let me know if you’d like me to proof it. I’ll be up”. I perked up in my chair and dug down deep to think about what I wanted to tell people.  I did. I e-mailed her for proof reading and told her I would share about her act of kindness.

I’m sharing this episode with you because:

1) When you want to position yourself for successful networking, people are going to ask you: Who are you? Why? Even if you don’t need to post a bio yet, writing it will force you to evaluate yourself. What’s your message? You are your own biggest asset. Put yourself on a pedestal and visualize what you want people to say about you.  Something “seemingly” simple as a bio will accomplish that.

2)This is what people try to teach others about the value of Twitter. Now, I don’t get this kind of offer everyday, mind you. If you have extra time to help someone, consider jumping the opportunity. People talk.

This is a legit excuse to be a show-off. I’d love to see what you have in your bios!

And don’t be afraid to tweet out-loud your thoughts or ask for help. It’s ok – I graduated with an English degree – and I still asked!

Melissa G Wilson

Melissa has been a leader in the book writing, publishing and marketing arena for the past two decades. To date, she has helped more than 100 thought leaders write, publish and market their books. Her clients include executives such as Dan Weinfurter a seven-time Inc 500 winner and Orlando Ashford, President of Holland Cruise Lines.

Back To Top