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Step 5: Evaluate your Twitter Presence

I praise Twitter quite often, shaking my head at the fact I joined so late. Let me tell you a secret:  I didn’t even have my own Twitter account until AFTER I worked for Melissa in social media. I know, I know….You can lower your eyebrows now. My a-ha moment was when I took a break from work to exercise, but I was distracted because I was envisioning what more 140 character tweets I could tweet. I knew I had to get my own.

I was no longer addicted to Stumbleupon. And I discovered the best thing about Twitter.

The humanity of it.

As a Deaf person, I have no barriers on the web.  Social Media levels the playing field.

The ball is in your court if you’re willing to actively participate. No awkwardness. Deaf, introvert or extrovert, differently abled, a minority, middle-class…it doesn’t matter. We truly want to meet people & exchange interesting content. I insist you start thinking your Twitter presence if you haven’t already, whether if you’re on Twitter or not.  Especially for new entrepreneurs:  you have to position yourself as a confident & dynamic professional who knows what you have to offer.

Some questions to get you started:
-Do you have a bio? Try to avoid long, laundry lists: Include short & powerful phrases too.
– A picture of yourself?  Oh, a must! See Step 4: Put a Face behind Social Media
-Do you know the type of people you want to follow?
-What is your goal on Twitter? There’s no right or wrong answer.
-Have you found tweetchats to participate in that align with your goals & interests? (contact me at for the tweetchat schedule).
-Finally, pick several Tweeps you look up to and look at how they present themselves.

Now strut your stuff, and mingle with me at @AnneReuss!

Anne Reuss is a guest blogger and working in Social Media Strategy & Implementation at Networlding. See her previous posts under Best Of.

Melissa G Wilson

Melissa has been a leader in the book writing, publishing and marketing arena for the past two decades. To date, she has helped more than 100 thought leaders write, publish and market their books. Her clients include executives such as Dan Weinfurter a seven-time Inc 500 winner and Orlando Ashford, President of Holland Cruise Lines.

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