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#5 of Top 10 Mistakes Authors Make

Mistake #5: Become Too Attached to a Title Another mistake I’ve seen authors make is to become too attached to a particular title that they won’t even consider anything else. Sure, it is important to include a catchy or insightful…

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The Tipping Point for the Spread of Ideas

I recently came across the following research findings on the web validating that there exists a "network effect" or tipping point of the spread of beliefs when 10% of a group holds a belief: "Scientists at Rensselaer Polytechnic Institute found…

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Two Tips for Converting on Websites

It's not easy to convert off of your website but I have found after two decades and lots of trial and error there are two tactics that have worked well. The first is create something of value to give away.…

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Andrew Carnegie and Seth Godin’s Poke the Box

I've been reading the autobiography of Andrew Carnegie and enjoying the powerful journey Carnegie took throughout his life, contributing to others by creating housing, ins urance and other financial funds for those who worked in his steel mills. In 1901…

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Publishing, Teams and a New World

I've been participating as part of The Domino Project Team now for the last two weeks. In my two decades as an entrepreneur I have never been involved in a more interesting group. I've been involved in a number of…

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