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The Innovator’s Manifesto: A book review by Bob Morris

The Innovator’s Manifesto: Deliberate Disruption for Transformational Growth Michael Raynor Crown Business (2011) How and why disruption “provides an explanation of creative creation Frankly, I was unable to fully understand (much less appreciate) the significance of what Joseph A. Schumpeter…

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Brandwashed: A book review by Bob Morris

Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy Martin Lindstrom Crown Business (2011) What the most effective marketers know about consumers, how they know it, and why consumers should be concerned Others have shared their…

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SuperCorp: A book review by Bob Morris

SuperCorp: How Vanguard Companies Create Innovation, Profits, Growth, and Social Good Rosabeth Moss Kanter Crown Business (2009) A brilliant analysis of companies at the forefront of social purpose and profitable enterprise In recent years, Rosabeth Moss Kanter has written several…

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Faster Cheaper Better: A Book Review by Bob Morris

Faster Cheaper Better: The 9 Levers for Transforming How Work Gets DoneFaster Cheaper Better: The 9 Levers for Transforming How Work Gets Done

Written By: Michael Hammer and Lisa Hershman
Crown Business (2010)

How to create a more logical and more efficient network of processes for getting work done

Michael Hammer’s death two years ago at age 60 was a tragic loss to his family members, friends, and associates; it was also a significant loss to thought leadership of the very highest quality. Credit Lisa Hershman with helping to ensure that Hammer’s initial draft was eventually developed and then published.

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Demand: A book review by Bob Morris

Demand: Creating What People Love Before They Know They Want It Adrian J. Slywotzky with Karl Weber Crown Business (2011) H0w to establish and then sustain a demand creation culture Many books published in recent years offer excellent advice on…

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